
Levi Strauss & Co., the renowned denim and apparel company, has appointed Hiren Gor as the new Managing Director for South Asia, Middle East, and Africa, effective immediately. With over 16 years of experience within Levi’s, Gor has been instrumental in the company’s expansion and digital transformation initiatives.
His leadership will focus on:
- Enhancing digital capabilities
- Expanding omnichannel retail operations to meet evolving consumer demands
Levi’s aims to strengthen its presence and drive growth in these dynamic regions by leveraging Gor’s expertise. His in-depth knowledge will enable the company to navigate challenges and seize emerging opportunities in markets characterized by a rising demand for stylish and sustainable denim products.
This internal promotion underscores Levi’s confidence in Gor’s ability to lead innovation and fortify the brand’s competitive edge across South Asia, Middle East, and Africa. Industry analysts view this move as a strategic effort to sustain Levi’s cultural relevance and success in key growth areas.