Dubai jewellers are adopting innovative strategies to attract customers amid a challenging market environment. They are now offering free gold coins and discount vouchers to entice shoppers, responding to decreased sales and soaring precious metal prices.
Why Are Jewellers Offering These Promotions?
The rising cost of precious metals has pushed gold prices to unprecedented levels, impacting traditional sales volumes. To counteract this, jewellers in the UAE have:
- Cut their profit margins to make gold jewellery more affordable
- Introduced extra incentives like free gold coins and vouchers
Benefits for Shoppers
This approach benefits consumers in multiple ways:
- Access to more affordable gold jewellery
- Additional perks enhancing purchase value
- Opportunities for investment or gift purchases with extra incentives
Market Impact
Experts believe these measures will:
- Revitalize Dubai’s gold market, a globally significant hub for gold trade
- Help local jewellers adapt to fluctuating global metal prices
- Maintain consumer interest and sales volume despite economic challenges
Overall, shoppers in Dubai now have access to better deals and exciting promotions when buying gold jewellery. Stay tuned for further updates from Questiqa World News on this evolving market.
About The Author
