Levi Strauss & Co. has announced the appointment of Hiren Gor as the new Managing Director for South Asia, Middle East, and Africa. Gor brings with him a remarkable 16-year career with Levi’s, having previously served as General Manager for South Asia where he played a pivotal role in transforming the region into a high-performing growth engine for the brand.
Role and Responsibilities
In his new position, Hiren Gor will oversee Levi’s operations across several key emerging markets across South Asia, the Middle East, and Africa. His goals include:
- Driving positive growth momentum
- Enhancing digital and omnichannel operations
- Maintaining cultural relevance for Levi’s in diverse markets
Strategic Impact
This appointment underscores Levi Strauss & Co.’s commitment to expanding its footprint in rapidly developing regions. With Gor’s extensive experience and proven leadership, the company aims to:
- Achieve sustained growth amidst an evolving retail landscape
- Lead strategic initiatives and expand market reach
- Improve customer engagement via innovative digital channels
Hiren Gor’s leadership is expected to play a crucial role in shaping the future growth trajectory of Levi’s in these vital regions.
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